Livescreen’s original content discovery service displays dynamic, fresh and engaging content teasers on Idle screens
By admin at November 29, 2007 | 4:19 am | Print
What Company Is Offering:
Celltick, pioneer of Active Content Marketing, has introduced a new mass reach medium into the mobile space. Its flagship product, LiveScreen Media, allows content providers and advertisers to broadcast targeted content messages to millions of mobile phone idle screens, turning them into a network of interactive personal billboards and creating a strong revenue stream for operators. Celltick Races Ahead in Deloitte Technology Fast 500 – Ranked 2nd Place.
How It Works:
With LiveScreen™ Media, Celltick took the service a step further. It now collects not only content but also marketing messages from multiple sources and matches them to dynamic user segments.
While the mobile industry braces itself for the day mobile marketing establishes its place in the digital marketing mix, advertisers are already paying real money to use LiveScreen Media. Leading operators around the world have adopted Celltick’s vision and created a new medium for content and advertising.
Celltick cooperates with mobile operators to turn their mobile screen medium into a powerful revenue driver.
Livescreen’s original content discovery service displays dynamic, fresh and engaging content teasers on Idle screens – that is when – and only when – they are not in use. News headlines, sport reports, weather updates, music stories, gossip or games entice users to react – and when they do, they are just two clicks from requested content.
Celltick systems are already deployed by more than 20 mobile operators. The company has close relations with all network infrastructure companies, all major SIM vendors and the leading handset manufacturers.
More at:http://www.celltick.com/
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Lovely material, Regards.