sustainable competitive advantage
How To Create A Startup That Have Sustainable Competitive Advantage
By Martin at August 15, 2012 | 10:12 am | 0 Comment
How To Create A Startup That Have Sustainable Competitive Advantage One of the toughest and yet most important questions you will be asked by savvy potential startup investors is “What is your sustainable competitive advantage?” Yet many entrepreneurs, maybe in their passion for their new product, gloss over this one, or even announce that they have no more...
Common Red Flags to Avoid When Talking About Your Competitors
By Martin at February 11, 2012 | 9:16 am | 0 Comment
One of the most important questions you will be asked by potential investors is how your solutions beats the competition, not just today, but over the three to five year life of their investment. There is no perfect answer to this question, but there are many wrong answers which will immediately jeopardize your credibility. The concept is called “sustainable more...
Savvy investors look for a sustainable competitive advantage in your startup
By Martin at June 14, 2011 | 10:50 pm | 0 Comment
One of the toughest and yet most important questions you will be asked by savvy potential startup investors is “What is your sustainable competitive advantage?” Yet many entrepreneurs, maybe in their passion for their new product, gloss over this one, or even announce that they have no competition. Think about each of the three words for the full meaning of the more...