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Companies are wasting billions on attracting new customers through advertising?
By admin at June 6, 2010 | 9:33 pm | 0 Comment
A new study from Satmetrix, released ,shows that companies are wasting billions on attracting new customers through advertising whilst delivering a poor customer experience that has forced over 10 million* consumers to switch suppliers in the last six months alone. The main culprits for this switching epidemic are unfair fees or charges, poor product or service quality more...
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What Motivate Start Ups?
By ajay at May 12, 2010 | 8:52 pm | 0 Comment
The report, commissioned by Opal this month, surveyed the owner-managers of 250 start-ups across the UK, established in the last 12 months, asking what motivated them to start and exploring the pressure points along the way. More than a third of those surveyed (36 %) said that recent redundancy had been the catalyst to launching their own business, 20 per cent had more...
Smartphone market –who is leader?
By Rile at May 1, 2010 | 12:04 am | 0 Comment
Apple's iPhone market share is growing fast as it has reached just near to Blackberry in smart-phone's sells market . Updates: Apple has narrowed the gap between the iPhone and Research in Motion's BlackBerry, heating up the battle to be the world's second biggest seller of smartphones. According to market watcher Strategy Analytics, Apple accounted for 16.4 per more...
Gartner prediction reaffirmed by new finding on Interactive Intelligence
By ajay at April 15, 2010 | 4:18 am | 0 Comment
The new findings reinforce the prediction made earlier in the year by the analyst firm Gartner, which believes that by 2012, 20% of businesses will own no IT assets, a trend that is in part being driven by the fact that more and more employees are operating personal desktops and notebook systems on corporate networks. The survey, which was carried out for Interactive more...
Social Networking And Social Media Branding
By Martin at March 22, 2010 | 12:24 am | 0 Comment
As we discussed earlier how social media can impact any brand in real time,it has the ability to make or break a new brand instantly,because it have real time effect,as effective as direct marketing.Here is one report saying same thing.. The study of 1,500 consumers found that 60 percent of Facebook fans and 79 percent of Twitter followers are more likely to recommend more...
Weather is playing a big role in hampering winter business growth in UK
By Rile at January 15, 2010 | 2:17 am | 0 Comment
Reports By Citrix GoToMyPC : At recent press release by Realwire from Citirix GoToMyPC has shown that weather is playing big role in hampering winter business growth.They have surveyed many small business and find that over half (58%) of senior decision makers in small businesses in Britain admit their business suffered as a result of the winter weather last week, more...
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Holiday Strategy
By Martin at December 2, 2009 | 3:21 am | 0 Comment
According to emarketer.com reporting ,"Shop.org found that 100% of online retailers surveyed planned e-mail marketing efforts to house lists this holiday season, and nearly 97% would do paid and organic search marketing activities. Social media usage was increasing at a higher rate, but from a smaller base. " But by some measures these efforts are not necessarily more...