harvard managment
The Art and Science of Changing Our Own and Other People’s Minds
By Martin at February 6, 2013 | 8:40 am | 0 Comment
Being a good entrepreneur means being able to effectively convince an investor that you have a great idea, persuade partners that your approach is right, and convince potential customers that the solution is right for them. If all your ideas are intuitively obvious to everyone, you probably aren’t thinking outside the box, or don’t really have the next big more...