Vijay Govindarajan

Startup Innovation: Myths Vs Reality

By at October 25, 2011 | 9:55 am | 0 Comment

Startup Innovation: Myths Vs Reality

Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process. Entrepreneurs looking to innovate need to understand the execution challenge if they expect their startup to carve out a profitable niche in the marketplace, and keep innovating to build and maintain a sustainable competitive advantage. Everyone thinks they more...

BizIdeas , Entrepreneurship , ,