new technologies
Why Startups Should Focus On Solution Before Technology
By Martin at October 22, 2013 | 8:18 am | 0 Comment
Even though I love technology, I always cringe when an entrepreneur starts his pitch by touting his new technology. He has forgotten that new technologies are perceived by most customers as causing more pain than the problems they hope to eliminate. I chastise these startups to highlight the solution created by the technology, rather than highlight the technology more...
Strategies to Thrive in a Digital Age
By Martin at January 28, 2011 | 9:46 am | 0 Comment
The days are gone when a techie or a genius could build things in his garage and customers would find and buy the product, based purely on the “wow factor” of the technology. New technologies are everywhere today. People have seen so much that they aren’t impressed anymore, and fully expect the impossible to appear tomorrow. They are overloaded by the media with more...
Gartner prediction reaffirmed by new finding on Interactive Intelligence
By ajay at April 15, 2010 | 4:18 am | 0 Comment
The new findings reinforce the prediction made earlier in the year by the analyst firm Gartner, which believes that by 2012, 20% of businesses will own no IT assets, a trend that is in part being driven by the fact that more and more employees are operating personal desktops and notebook systems on corporate networks. The survey, which was carried out for Interactive more...
