Everett M. Rogers
Why You Need To Listen “Early Customer Feedback” Carefully For Your Startup?
By Martin at December 30, 2011 | 10:24 am | 0 Comment
For most new high-tech products, the first customers are always “early adopters.” The conventional wisdom is that early adopters are the ideal target for new products, to get business rolling. I see two pitfalls with any concerted focus on early adopters; first, the size of this group may not be as large as you think, and secondly, their feedback may lead you directly more...
