Early Adopters

Pros & Cons Of Early Adopters(First Customers) Of Your Startup

By at February 19, 2013 | 8:36 am | 0 Comment

Pros & Cons Of Early Adopters(First Customers) Of Your Startup

For most new high-tech products, the first customers are always “early adopters.” The conventional wisdom is that early adopters are the ideal target for new products, to get business rolling. I see two pitfalls with any concerted focus on early adopters; first, the size of this group may not be as large as you think, and secondly, their feedback may lead you directly more...

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