delivering a poor customer experience

Companies are wasting billions on attracting new customers through advertising?

By at June 6, 2010 | 9:33 pm | 0 Comment

A new study from Satmetrix, released ,shows that companies are wasting billions on attracting new customers through advertising whilst delivering a poor customer experience that has forced over 10 million* consumers to switch suppliers in the last six months alone. The main culprits for this switching epidemic are unfair fees or charges, poor product or service quality more...

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