Customer Experience
Why You Should Work On A Great Customer Experience For Startup
By Martin at December 15, 2017 | 11:21 am | 0 Comment
Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. The result, according to a recent Gallup survey, with 70 percent of workers not fully engaged, is unhappy workers and poor customer more...
All About Customer Experience
By Martin at April 27, 2015 | 11:30 am | 0 Comment
Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Exactly what is that customer experience that every modern marketer is talking about, and how do you measure it? A classic article in the more...
How To Create A Great Customer Experience For Your Startup Company
By Martin at September 2, 2013 | 7:26 am | 0 Comment
Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. The result, according to a recent Gallup survey, with 70 percent of U.S. workers not fully engaged, is unhappy workers and poor brand more...
