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How To Plan Revenue Model For Your Startups

By Martin at September 1, 2014 | 1:48 pm | 0 Comment

How To Plan Revenue Model For Your Startups

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). The implications of the decision you make are huge, defining your brand image, your funding requirements, and your long-term business more...

Money Matters , entrepreneurship

Why Every Business Needs To Understand Social Psychology

By Martin at August 30, 2014 | 11:19 am | 0 Comment

Why Every Business Needs To Understand Social Psychology

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt just as completely to the changes in the buying and social behavior of consumers. High-technology product startups, without customers, don’t make a business. Today’s customer buying more...

Digital Intelligence , entrepreneurship ,

How To Take Calculated Risk For Your Startup Company Success

By Martin at August 28, 2014 | 11:48 am | 0 Comment

How To Take Calculated Risk For Your Startup Company Success

There is old saying that good lawyers run away from risk, while good businessmen run towards risk. Entrepreneurs see “no risk” as meaning “no reward.” In reality, all risks are not the same. Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for more...

BizIdeas , entrepreneurship ,

What are the attributes that make an entrepreneur unstoppable?

By Martin at August 26, 2014 | 10:58 am | 0 Comment

What are the attributes that make an entrepreneur unstoppable?

We all know at least one entrepreneur who always gets things done, and appears unstoppable in his quest. All of you probably know many others who talk incessantly about their great ideas, but never seem to even get started, or they give up at the first obstacle. What are the attributes that make an entrepreneur unstoppable, and is it possible for people to learn to be more...

BizIdeas , entrepreneurship

How Entrepreneurs Should Focus On Their Startup Company

By Martin at August 25, 2014 | 1:47 pm | 0 Comment

How Entrepreneurs Should Focus On Their Startup Company

One of the most common failures I see in startups is lack of focus. Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Investors hear this as trying to do too many things with limited resources, meaning the startup will not shine at anything, and will not survive the more...

BizIdeas , entrepreneurship , ,

Why Entrepreneurs Should Not Be Secretive About Startup Idea

By Martin at August 22, 2014 | 11:15 am | 0 Comment

Why Entrepreneurs Should Not Be Secretive About Startup Idea

It’s popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market. In my view, this paranoid approach costs them much more than the risk of being more...

BizIdeas , entrepreneurship ,

Best Product Plans For Your Startup Company

By Martin at August 19, 2014 | 8:47 am | 0 Comment

Best Product Plans For  Your Startup Company

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan. Is it any wonder why so few entrepreneurs ever find the professional more...

BizIdeas , entrepreneurship

How To Do Financial Projections For Your Startup

By Martin at August 18, 2014 | 10:44 am | 0 Comment

How To Do Financial Projections For Your Startup

Most entrepreneurs struggle with financial projections, not wanting to commit to numbers they can’t deliver, and having no clue what investors might consider reasonable. However, making no projections, or non-credible projections will get your startup marked as unfundable. I recommend a simple set of guidelines, which work for at least 80% of the business domains I more...

Money Matters , entrepreneurship

How To Convince Investors About Long Term Competitive Advantage Of Startup

By Martin at August 16, 2014 | 11:57 am | 0 Comment

How To Convince Investors About Long Term Competitive Advantage Of Startup

In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. This raises a big red flag with potential investors, who conclude that no competitors means no market, or you haven’t looked, and the new startup is likely not investable. They are more...

BizIdeas , entrepreneurship

Why Every Small Business Need An Advisor

By Martin at August 13, 2014 | 11:32 am | 0 Comment

Why Every Small Business Need An Advisor

Friends tell you what you want to hear. Advisors tell you what you need to hear. When the message is the same from both, you don’t need the advisor anymore. In that sense, you should think of an advisor more like your mentor who has done all he can. You always need the friend. Also don’t confuse a business advisor with a business coach. An advisor’s aim is to more...

BizIdeas , entrepreneurship ,