142nd 1M/1M Roundtable For Entrepreneurs: Five 1M/1M Ambassadors Win Scholarships

By Guest Post at September 14, 2012 | 8:29 am | Print

142nd 1M/1M Roundtable For Entrepreneurs: Five 1M/1M Ambassadors Win Scholarships

142nd 1M/1M Roundtable For Entrepreneurs: Five 1M/1M Ambassadors Win Scholarships

During today’s roundtable, we started the session by celebrating five of our high performing ambassadors: Danielle Faber from Ontario, Canada; Erin Frank from Madison, Wisconsin;Javier Hernández Pérez from Madrid, Spain; Shilpa Kolte from Singapore, Malaysia; and Saikat Sengupta from Kolkata, India. These five have contributed particularly significantly to the program over the summer, and we look forward to continuing to work with them, as well as our other ambassadors.

If you are interested in working with us as a 1M/1M ambassador, please contact Ravi Bulusu [ravi AT sramanamitra.com]. Ambassadors focus on marketing the program in various geographies through social media.


Today, we started the entrepreneur presentations with Simon Bless from Zurich, Switzerland, pitching iTherapeut.ch, a practice management software for therapists that is currently available in German and has 300+ highly satisfied customers paying $500 to $800 to buy it. Simon plans to move to a cloud architecture, and the bulk of our discussion today was around product and go-to-market strategy. Clearly, there is a lot of headroom in the German-speaking market to build several million dollars of revenue. Beyond that, competitive analysis is needed to decide the next few markets.


Next Kirk Deininger from San Ramon, California, pitched FormVerse, a form-based business process automation software that works in conjunction with Microsoft Outlook, turning Outlook into a BPA console. The use case Kirk provided was about travel authorization, and I pointed him to Concur as a potential competitor in that category. Use cases would be important to market the software and positioning it to solve specific problems. We also prefer that the company works with a set of beta customers upfront to get more direct input, instead of working in isolation.


Then Chris Davis from Lubbock, Texas, pitched ServiceQC, a concept for doing service quality assessments for restaurants, retail stores, etc. I pointed Chris to the Medallia case study in my blog and suggested that he first finalize his competitive positioning before building any product whatsoever.

You can listen to the recording of today’s roundtable here.


Sramana Mitra is the founder of the One Million by One Million (1M/1M) initiative, an educational, business development and incubation program that aims to help one million entrepreneurs globally to reach $1 million in revenue and beyond. She is a Silicon Valley entrepreneur and strategy consultant, she writes the blog Sramana Mitra On Strategy, and is author of the Entrepreneur Journeys book series and Vision India 2020. From 2008 to 2010, Mitra was a columnist for Forbes. As an entrepreneur CEO, she ran three companies: DAIS, Intarka, and Uuma. Sramana has a master’s degree in electrical engineering and computer science from the Massachusetts Institute of Technology.

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