Six Smart Tools To Explore Your Brand Presence Online

By ajay at March 20, 2012 | 11:40 am | Print

Six Smart Tools To Explore Your Brand Presence Online

If you want to know what people are saying about your brand?

Then check out 6 tools given below to explore your brand presence online.

Six Smart Tools To Explore Your Brand Presence Online


PressArmy influence your brand online by crawling the social media space, finding all relevant blogs, twitter, video and image items that match your criteria.

You can then review & preview them in your inbox, just like email.By creating specific filters and labels to classify content based on your goals and criteria, you can analyse discussion around your subject online.


Viralheat aims to be a one stop shop for understanding social media. Viralheat covers hundreds of viral video destination sites, Twitter, and millions blogs & websites.

It collect and analyze terrabytes of data each day and deliver insights in real-time using our own network.


Dialogix is a social media monitoring tool that shows you exactly what is being said about your brand, industry and competitors in Twitter, YouTube, Flickr, news websites, forums, MySpace, Facebook and much more. Track sentiment, create a database of key influencers and then keep on top of the buzz.


Trackur is an online reputation monitoring tool. You can track your own name, your company brands, industry trends, or even your competitor’s news!

With Trackur you can setup searches and automatically monitor the web for keywords that are important to you.

Trackur gives you the ability to define the type of content you want it to monitor. For example, if you’re not interested in monitoring video and image content, you can “text only” under “advanced search.”


MightyBrand will help you to monitor your brand everywhere.They scan major social media publishers for mentions of your brand and bring them to you in an easy to view format.

This allows for one-stop browsing of what people are saying about your brand, regardless of where they’re talking.

Once they collect all data related to your brand then they take each item and analyze it.

They check an item’s popularity and sentiment, as well as the author’s authority.

After that they display this data in an easy to scan format so that you can get a quick idea of what’s being said about your brand. After doing this they combine all these factors into a ‘buzz score’.


Jive’s Market Engagement Solution is the first to combine buzz monitoring software with the power of Social Business Software, enabling enterprises to strengthen their brands and implement a unified social media strategy.

With Jive, it’s easy to create an overview of trends, consolidate observations, and add your own insightful comments and interpretations into an online “Viewpoint.” These are meant to be shared broadly within an organization to foster collaboration and to develop and implement appropriate responses.

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